iDEATE is a media platform that is dedicated to advancing entrepreneurship through information.

IDEATE develops and publishes content that makes a difference in the lives of entrepreneurs. On a weekly basis iDEATE shares information that informs and educates entrepreneurs about:
– business success and failure stories
– business trends,research
– business opportunities and
– business events.

iDEATE is managed by a team of entrepreneurs with startup scars and experience in various sectors of the economy. The team spends time with entrepreneurs and business support organisations to gather insights that informs iDEATE content.
The entrepreneurship community also shares insights on iDEATE to educate and inform other entrepreneurs.
iDEATE measures its success by the number of entrepreneurs whose businesses are improved and advanced by the information they access on iDEATE.