Following the success of Heavy Chef’s Quarterly Review: Strategy Edition, the Development Edition was recently launched at World Wide Creative’s studio in Cape Town. As the online magazine’s second issue, this edition focuses on web development, concentrating particularly on e-commerce platforms.
This digital publication offers a curated selection of interviews with some of the country’s most inspiring luminaries in e-commerce, including Yuppiechef’s co-founder Andrew Smith and Superbalist’s MD Luke Jedeikin. Its content offering includes expert opinion pieces from a number of World Wide Creative’s own web developers on topics ranging from the expansion of the news industry into the mobile space to web performance optimisation.
About the release of this edition, Fred Roed commented: “The response to the launch of the Heavy Chef Quarterly Review has been outstanding. Feedback and input has poured in and we’ve applied these learnings to the design outlook and content style of the Development Edition. This magazine has really come to embody the learning and sharing philosophy of Heavy Chef and I’m excited to hear what our readers think of our second issue.”
This edition was launched at the most recent Heavy Chef event featuring Herman Maritz, the co-founder of ubiquitous load-shedding app EskomSePush and Glenn Gillis, the MD of animation and gaming development firm, Sea Monster. The magazine can be downloaded or viewed in flipbook format here.
What is Heavy Chef all about?
As an initiative of digital marketing agency World Wide Creative, the Heavy Chef project is a platform for practical learning – where South Africa’s digital community collaborates, shares ideas and discusses the latest web marketing news. The name comes from the expression “Never trust a skinny chef” and our aim to learn from Heavy Chefs – in other words, those rare folk who eat their own food, walk the talk and practice what they preach.